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Companies worldwide are slowly adding Bitcoin to their balance sheets. In 2025, several companies across the globe made bold moves by adding Bitcoin to their treasuries.
Global firms Betting Big on Bitcoin
GameStop led the way by buying over 4,000 BTC, followed by U.S. firm Strike with 1,500 BTC. Other companies like DDC Enterprise added 100 BTC. Around the world, firms from Argentina, Germany, the UK, Hong Kong, Sweden, Jordan, and South Korea also bought smaller amounts of Bitcoin, showing growing global interest.
Binance’s co-founder, Changpeng Zhao, shared that these companies are taking risks by entering crypto with their treasuries. In today’s world, avoiding crypto entirely might be the biggest risk of all, he says.
When asked how much risk he is taking, CZ replied, “Too much,” and said that he is holding more fiat than he wants and plans to reduce that exposure.
Norway’s NBX Stock Surges 138% After Bitcoin Buy Announcement
Recently, Norway’s crypto exchange, Norwegian Block Exchange (NBX), saw its stock soar 138% in a single day after announcing it had started buying Bitcoin. On June 2, it bought 6 BTC worth and plans to grow its holdings to 10 BTC by the month’s end.
Companies See Big Stock Gains
Several companies have seen big stock gains after announcing Bitcoin buying plans. Paris-based Blockchain Group’s shares jumped 225% after starting Bitcoin purchases on Nov. 5. It recently bought 624 Bitcoin worth $68.7 million, boosting its total holdings to 1,471 BTC.
Indonesian fintech DigiAsia Corp’s stock nearly doubled, rising 91%, after announcing a $100 million raise to buy Bitcoin. Overall, corporate Bitcoin treasuries hold over 3 million Bitcoin, worth more than $342 billion.
Strategy is the world’s biggest corporate Bitcoin holder with $60.5 billion in BTC. It is just $8.3 billion shy of overtaking BlackRock’s iShares Bitcoin Trust ETF, now valued at $68.9 billion.
Ethan Peck, Bitcoin director at Strive, proposed that Meta, Microsoft, and Amazon shift part of their cash reserves into Bitcoin as an inflation hedge. Meta’s shareholders rejected the idea, Microsoft’s shareholders voted it down, and Amazon has yet to hold a vote.