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Tim Alper

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Tim Alper

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Tim Alper is a British journalist and features writer who has worked at Cryptonews.com since 2018. He has written for media outlets such as the BBC, the Guardian, and Chosun Ilbo. He has also worked…

Last updated:

March 19, 2025 19:30 EDT

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Value Creation Joins Japanese Corporate Bitcoin-Buying Frenzy

Value Creation, a Japanese, Tokyo Stock Exchange-listed real estate and digital transformation firm, has announced it has bought 100 million yen (around 667,000) worth of Bitcoin (BTC).

Per an official Value Creation announcement and a report from the Japanese-language media outlet CoinPost, the firm has bought around BTC 8.02 at an average acquisition price of 12,463,333 yen ($83,110).

The firm’s stock price hit a new record high on the news, with prices climbing by almost 23%.

Value Creation: Bitcoin Buying Begins

The company said its board of directors had signed off on the move at a meeting held on March 12. Value Creation completed its BTC purchase orders on March 17, the release added.

A graph showing the stock market price of Value Creation (9238:TYO) over the past six months. — The stock market price of Value Creation (9238:TYO) over the past six months. (Source: Financial Times)

Value Creation’s core business area is real estate value enhancement and property investment. It is currently listed on the Tokyo Stock Exchange (TYO)’s Growth Market index.

The company said that it was “initially skeptical” about crypto investment. But it added that it had changed its stance, explaining that “cryptoassets are now increasing their presence around the world, as digital currencies.”

Value Creation added that BTC and other crypto now have a worth equatable to “digital gold.”

A graph showing the Tokyo Stock Price Index (TOPIX)’s performance over the past 12 months. — The Tokyo Stock Price Index (TOPIX)’s performance over the past 12 months. (Source: Google Finance)

Japanese Firms Growing Keen on ‘Digital Gold’

A spokesperson for Value Creation noted that “major financial institutions” such as BlackRock have shown an interest in Bitcoin. The company added that “support from institutional investors is growing.”

“It is now clear that Bitcoin is no longer just a speculative asset. Instead, it is establishing its value. And it is clear that it will continue to grow in spite of short-term adjustments.”

Value Creation

The company added that it “plans to temporarily invest and hold part of its surplus funds in cryptoassets such as Bitcoin.”

Value Creation said it would do so “as a means of investment.” It also stated that it would “consider converting” its coins “into cash as necessary to return [funds] to the business.”

The news comes hot on the heels of yet another BTC buy from the Japanese investment player Metaplanet, which this month spent another $12.5 million on Bitcoin.