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The FIFA World Cup trophy made a surprise appearance at the White House Crypto Summit, adding a touch of excitement to the event on digital assets and blockchain policy.
FIFA President Teases FIFA-linked Crypto Launch
FIFA President Gianni Infantino hinted at launching a FIFA-linked cryptocurrency at the White House Crypto Summit on March 7, ahead of the 2026 World Cup. President Trump suggested the coin could even exceed FIFA’s value.
President Donald Trump spoke about the potential of FIFA Coin, joking, “It could be quite a coin,” and added, “That coin could be more than FIFA.” His comments quickly sparked speculation in the crypto community about the possibility of a FIFA-branded cryptocurrency becoming real.
FIFA COIN’s Reaches $3M Market Cap
After Trump’s comments, a cryptocurrency called FIFA COIN (FIFA) soared by 142,000%, reaching a market cap of around $3 million. FIFA COIN, traded on decentralized exchanges like Uniswap, saw a spike in trading activity, with a 24-hour volume of $0.65 and a price of $0.0645. However, it has no official connection to FIFA or the 2026 World Cup.
Crypto investors are cautioned about meme coins that often pop up after major events or statements from influential figures, that could lead to significant losses.
Speaking at the event, Infantino said that FIFA, under his stewardship, is “very, very interested under my presidency to develop the FIFA coin.”So if there is anyone interested in teaming up with FIFA, we’ll conquer the world of soccer with the FIFA coin,” he added.
The 2026 FIFA World Cup will be hosted by Canada, Mexico, and the United States, marking the first time three nations will co-host the tournament. With a new 48-team format, it will feature 104 matches, making it the biggest World Cup ever.
Trump Pushes For U.S. Crypto Leadership
At the White House Crypto Summit, key crypto leaders like Coinbase’s Brian Armstrong and Kraken’s Arjun Sethi joined President Trump, who emphasized making the U.S. a crypto leader. Trump also confirmed that his administration will hold seized Bitcoin in a Strategic Bitcoin Reserve, criticizing Biden’s crypto policies for hurting the industry.